Being Approach-able

Friday, Jun 19, 2009 at 9:57 PM Alignment, Marketing, Media, Message

Scott Ginsberg has a calling. To be “That Nametag Guy”.

His mission is to help others be more approachable.  Why?  Because when you are, you are likely to be more successful.

Scott’s successful, too. Very, very successful!

What started out as a ‘happy accident’ — forgetting to remove his nametag after a meeting . . . has put him on a collision course with greatness.  The genius in his strategy was intentional, though.

If you’re seeking to understand the power of FOCUS . . . of dedication to a singular idea . . . check out Scott’s story below:

Lesson:

In a ‘me-too’ world, it pays to find a niche and . . . GO FOR IT!

 

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