The 2011 Marketing Club Calendar

All workshops are repeated quarterly throughout the year

Marketing Made Simple

  • Offered once a month
  • This program must be completed before any others
  • Call 860-798-6964 for dates / times and to register

Finding Your Target Market

  • Tuesday, January 11, 2011  7:30 PM
  • Tuesday, April 12, 2011   7:30 PM
  • Tuesday, July 12, 2011  7:30 PM
  • Tuesday, October 11, 2011  7:30 PM

Standing Out With Your Message

  • Thursday, January 27, 2011  7:30 PM
  • Thursday, April 21, 2011  7:30 PM
  • Thursday, July 21, 2011  7:30 PM
  • Thursday, October 20, 2011  7:30 PM

Packaging Your Expertise

  • Tuesday, February 8, 2011  7:30 PM
  • Tuesday, May 10, 2011  7:30 PM
  • Tuesday, August 9, 2011  7:30 PM
  • Tuesday, November 8, 2011  7:30 PM

Your Marketing Kit / Networking

  • Thursday, February 24, 2011  7:30 PM
  • Thursday, May 19,2011  7:30 PM
  • Thursday, August 18, 2011  7:30 PM
  • Thursday, November 17 2011  7:30 PM

Advertising Your Business and Services

  • Tuesday, March 8, 2011  7:30 PM
  • Tuesday, June 14, 2011  7:30 PM
  • Tuesday, September 13, 2011  7:30 PM
  • Tuesday, December 13, 2011  7:30 PM

Public Relations and Word-of-Mouth Promotion

  • Thursday, March 17, 2011  7:30 PM
  • Thursday, June 16, 2011  7:30 PM
  • Thursday, September 15, 2011  7:30 PM
  • Thursday, December 15, 2011  7:30 PM

Leveraging The Internet / Social Media Pro

  • Offered every month
  • 5 sessions over 5 weeks
  • Duct Tape Marketing Online University course
  • limited to 6 people or firms
  • weekly teleconference to review each week’s materials
  • private website for collaborating with your colleagues
  • call 860-798-6964 for dates / times and to register for this in-depth training on the Internet and Social Media

Specialty Programs Available to Marketing Club™ Members

The Referral Machine™

  • A consulting project for making your business more remark-able and refer-able
  • Orientation Workshop PLUS 5 additional workshops
  • limited to 6 people or firms
  • weekly webinar
  • private website for collaborating with your colleagues after graduation
  • call 860-798-6964 for dates / times and to register for this in-depth training on referrals

Get Clients, NOW!™

  • Nationally Recognized Marketing Accountability Program for Service Providers
  • Half-Day Orientation Webinar
  • weekly coaching accountability calls
  • private website for collaborating with your colleagues after graduation
  • call 860-798-6964 for dates / times and to register for this highly regarded program

The Profit Project™

  • Our most intense, business consulting and accountability program . . . EVER!
  • Proven Results — firms using this program outperformed their peers SIGNIFICANTLY (ask for the study!)
  • Initial Meeting
    • Assess your company’s STRENGTHS and WEAKNESSES
    • Define OBJECTIVES to reduce / eliminate addressable weaknesses
    • Set GOALS that support your objectives and reduce your weaknesses
    • Create ACTION PLANS to reach your goals and achieve your objectives
  • Bi-Weekly Consulting and Accountability Meetings
    • Compare planned vs. actual results in key areas that support chosen objectives
    • Identify underlying cause/s for discrepancies
    • Devise action plans to correct discrepancies
    • Identify resources to use to carry out action plans if / as needed
  • private project website for 24/7/265 communications, coaching and collaboration
  • call 860-798-6964 for dates / times and to register for this highly regarded program

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