The Ultimate Marketing System™
WHAT . . . It is:
When you’re ready to get serious about marketing your business by design, not accident . . . . BUT . . . if you feel it’s difficult to justify the expense of hiring a full-time marketing professional . . . THIS . . . is how you do it . . . simply, effectively and affordably.
The Ultimate Marketing System™ is a year-long, roll-up-your-sleeves collaboration between you and SellMore Marketing. During this time, we work together to guide you through a process for marketing your business that is focused on helping you answer such questions as:
• What business are we in, really?
• Who really cares?
• How do we best communicate what we do?
• What makes us ’stand out’ to our ideal client?
• How do we best promote awareness of our services?
• How do we attract response from qualified prospects?
• How do we generate revenues, by design . . . affordably?
WHO:
- Business owner or partner in a professional practice
- Non-retail business with employees
- Annual revenues in excess of $5,000,000
WHY:
- The company is not generating adequate revenues
- The company is losing business to less-qualified competitors
- There is no formal marketing plan
- Marketing is done by accident, not design
- Marketing reflects a ‘flavor-of-the-week’ mentality
- Marketing is done sporadically, not consistently
- Marketing is a ‘foreign’ concept to the owner
- The owner/s lack insight into how to grow revenues
WHAT:
- ‘Marketing Coach and Advisor’ Relationship
- Marketing Action Plan – in writing to guide daily marketing activities
- Duct Tape Marketing – the book from Duct Tape Marketing®
- The Ultimate Marketing System® – from Duct Tape Marketing®
- Marketing Plan Pro® – from Palo Alto Software
- ‘Performance Reviews’ – monthly with you and your marketing team
- As-You-Need-It telephone access - anytime during the program
Project Phases:
- Discovery
SWOT / Objectives / Mission / Market - Construction
Message / Media / Systems - Implementation
Method / Marketing Calendar - Management
Actual v. Planned / Discrepancies / Underlying Causes / Corrections
For more information, please complete the form below:
